In my WEBSITE, IMPROVE & PROMOTE class, quite often I’m
asked about Meta tags and how to effectively use them with your website or blog.
I’m going to share a very practical tip because I was placing a Craigslist ad
and a thought came to me as what could be of great use for my readers.
If you’ve done any ads at all in Craigslist, you may know
that “they” can be a bit finicky about how you enter you ad. If it’s repeated
with similar words in different ads, or if you use website addresses, “they” may
say that you ad is listed and even give you a link to see it, but it has not
been made available for the eyes of the world (OK, the Craigslist world anyway)
to see; just yours! These are called Ghost Ads and you can find more details
about Ghost Ads (if not available at the time you are reading this, it will be
soon) at: www.terscott.com/ghostads.
CRAIGSLIST TIP: A way to “get around” using your actual
website address in an ad would be to abbreviate it, but you run the risk of
someone not really knowing how to “put the pieces together”. No worries, though
because if the reader of the ad is truly interested, they will click “reply” to
your ad and you can email them the full link in your response; they just can go
directly to your link in the ad; which may be a time saver for you because then
you’ll only get those who are really interested in your offer.
Here’s an actual Craigslist ad that I recently placed to
attract people who might be interested in sharing my commission when referring
businesses to my Promotional Products and I.D. site: www.MyImprintRep.com/promofinder5050:
Stay at home money?
Additional Income for your small business?
Call local businesses,
lead them to our site page: MyImprintRep
DOT COM/ 123order (remove spaces, and modify to go there), they order
from us (we do all the accounting and maintaining of the account) and we split
our commission 50/50!
If you are a stay at
home mom, a small ad or graphic design business, photographer, or have a
similar situation, this could be an awesome way to make great weekly money. See
the details!
MyImprintRep DOT COM/
promofinder5050
We are looking for
qualified people in your area. Reply today!
Highlighted in yellow are two “hidden” website addresses.
Now for the WEB TIP:
I want people to find “MyImprintRep DOT COM/ promofinder5050” when they
copy and paste this in the address bar of their web browser, so I actually use
that keyword phrase in my meta tag description; for that specific page.
For this particular website I’m using Yahoo Sitebuilder (to
find out this and my other suggested Website building platforms; another
question I’m often asked, please go to: www.terscott.com/createyourwebsite).
Here is a picture of the “back office” using Sitebuilder so
you can see what I’m adding in the Meta Tag area:
Note that I’ve included the “MyImprintRep DOT COM/
promofinder5050” under the “Keywords” area for that page.
Hope this helps someone today.
Make it a great one!