Thursday, December 27, 2012

Present Content First


In my Web Tips Class titled: “Web Site Improvement; 60 Ways in 60 Days”, I actually present about 168 ways to improve your site because I always want to offer “more”. You can also use much of these techniques to improve all types of your Internet activities such as blogs and advertising.

Within this blog I will elaborate on each of these 168 ways and invite you to leave your questions and comments after each post so I can reply either to your comment and/or in a future post! If you’d like to be a part of the Virtual Online Class just visit www.terscott.com/webclass and register for just $49. The class offers the pdf manual, and the tips sheet, plus duration for email access to me for private question and answers. On this page you can also order the tips sheet for only $10; you can use each tip on your own and come to this blog for more about each of the tips. On this page you’ll also see how you can order a 90 Minute (approximate) Audio of a live class for only $19.
However, you'll get tons of great tips right here by visiting this blog often!

Now let’s discuss the first tip: Present your content on your webpage first.

“Content is King” and I will discuss this further in this course/blog. Our goal is to have our sites rank high in the search engines so we want to have good content, refresh it often, have it to be relevant with our site’s topic.

People (in the Western world) read from left to right. Search engine spiders who visit our site (who will hopefully find our site exciting and all the things I’ve mentioned) are emulating people; so they are reading the site from left to right and top to bottom.

Just like in using the inverted pyramid formula in writing a news story or article, we need to put the most important details first in the hierarchy of information.

So to accomplish this task, simply place your content as early as possible at the left and to the top of your site’s page. Robots (in a sense; more on this later) don’t “read” photos etc., so you can have photos and banners there but pay attention to your content and position of the content.

Always experiment; try new things. Have an overall format or structure to your site to keep it uniform and consistent but don’t be afraid to change things within the overall look and design of your site!

Make it a great day!

Bricks to Clicks Marketing Consultant
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Sunday, December 23, 2012

Don’t Click on PayPal Link


In this post, I will hopefully save my reader’s serious headaches, heartaches, and hassles. This may seem obvious to many, but when we are so busy with everything in our lives, when we come to read our email, we want to get in and get out as fast as possible. We want the information now and then get on with the next daily task we need to do.
You want to get in, get your information, and get out.

So, when we are quickly reading our email, we sometimes do not pause to think; especially when we are doing a lot of activity with our online banking, bill pay, use of online shopping, and popular sites such as Amazon, eBay, and PayPal.

I was reminded of this when I was reading my email today and thought I’d pass this tidbit of advice to my readers. Again, one would think that this has been covered by so many web gurus out there (such as me and others like my friend Tom Antion who recently advised about scams that thieves are using especially during the holidays. You can see his short TV blurb here).  
When I was reading my email I saw this:



It was an email that is supposedly originating from PayPal. Because as the online “Bricks to Clicks Marketing Consultant” I spend much time on the web and use PayPal extensively, if I had been reading my email too fast and “not thinking” I may have clicked on this link.
Just like your bank, or any credible firm, PayPal will not request such information from you via email. This “scammer” and “thief” or “hacker” either wants to place a virus on your computer (which would happen immediately when you click on the link) or wants your private information.

In this case the crooks want to get your PayPal information so they can get in, get your information (and money), and get out!

When you open your email, you’ll see a very “official” looking email with a link. Don’t click on this PayPal link. One hint that should clue you to the “nastiness” of this is the “length” of the link; it is very long. PayPal or any company would have a much shorter link. But this is not necessarily the case all of the time; links can be shortened with software and other programs available such as tinyurl.com/. (That’s a great tip right there. Tinyurl.com offers a service that will shorten your long web links. This is a great thing for your websites and blogs. Check it out). Here's the official "looking" email message:

 
Anytime you get such a link in your email that is supposedly from PayPal, or your bank etc., it’s actually best to delete it without even opening it. Then go directly to the site and log in at the site’s page. You may even want to call the company (if it is your bank for instance; with PayPal and other very large companies calling may not be the “fastest” route of communication). You’ll quickly see that everything is just fine at the site and nothing is required from you and the email was a scam!

Note: Here I’ve logged into PayPal and there are no Notifications stating that I need to do anything. Sometimes, you’ll even see a notification of a virus, or scam that is currently going on that they want you to be aware.
Please leave your comments by clicking on “comments” below.
Make it a great day!
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at SHOP DOT COM via www.scottshopping.com.



Sunday, December 16, 2012

Ter Scott's Website Improvement Course, 60 Ways in 60 Days


I'm very excited to offer my "expertise" (I'm always humbled by that term, expert, but I guess after a few years on this planet doing something and investing much in time and dollars, I suppose I can use the term) on how to improve the look, the functionality, and the traffic to your website, all right here on this blog! Sure, there is tons of information “out there” about doing this; I am simply sharing what works for me. I own and maintain 3 “pretty decent” websites on the net and am known as “The Man of 100 Blogs”. (Much of what I share here works with blogs, and even similar Internet activities such as Facebook, Twitter, etc.).
If you found this blog using a key word phrase in a search engine, or other of the ways I’ve used to drive traffic to this blog, that should be proof that what I teach works. Feel free to sign up with the “follow by email” at the right so you’ll know when a new informative post is listed. You’ll find great tips every week (which by the way will be the basis of my new book, and you could be one of the first viewers and get it at a discount; visit often and get the updates!).  
Consider registering for the online course called: WEB SITE IMPROVEMENT; 60 Ways (Plus) in 60 Days. That’s the current title of both the online and in-class version, but I will probably change it later as this really is about improving the three things I first mentioned:  your site’s look, functionality, and traffic. You can get the course for only $29 at: http://www.terscott.com/webclass.
Unlike most classes and courses, this course, at your option, can offer you much more, long into the future. My intent is to be available to you via email and the blog. I can’t place a time frame on these bonuses like my email access or even how long the blog will be available (my hope is that it will be available for years)  because I know I cannot tell you if all of this will even be available tomorrow!  Here are three optional things that are available to you after you order the course (or attend the in-class version):
1. Access to the blog which was specifically designed for this class attendees and alumni: http://terscottwebtips.blogspot.com/. You are here and reading it now. Your assignment is in two parts. Visit this blog and first post your comment at the end of the most recent article shown (don’t be concerned about the topic or content of the article; that changes) about what you got out of the class or online. Then secondly, sign up as a “follower by email” so you’ll be notified when I add a new post/article.

2. Additional (and revised) Tips Sheets. You get what I call the “Tips Sheet” which shows you over 60 ways (actually much more) to improve your site. Feel free to markup your copy of the Tips Sheet all you want, we’ll make more. Print it at: www.terscott.com/webclasstipssheet.By using this code mentioned in your course, you’ll be able to get it emailed to you at no additional cost. Also, there are FREE updates and revisions over time, so save this code and visit this page every so often.
3. Email access to me. I have a very short time with you in class. When you have questions about anything in the course, you’ll have up to 3 months email consulting with me at no additional cost to you. Always be sure when emailing me to use the other “code” given to you in the course in subject line to be sure I see and open your email without deleting it. You also get my personal email address.
I hope that you can see that I’m serious about your success!
Don’t forget to do your “assignments” above and make it a great day!
Ter
Terrific. Energizing. Results!

Saturday, November 24, 2012

Ter Scott teaches how to improve your website, publishing your Kindle book, and creating blogs.

If you live in the Twin Ports area (Duluth MN/Superior WI) you may consider taking my classes in person. They are actually cheaper than when you do them "online" because they are conducted via the local Community Education locations.

Here is a craigslist ad with the information:

I'm teaching the following classes from now through April at the following locations.
You may not see the course presented in the online or printed catalog because sometimes they are only in the flyer
or there are not enough students so contact them and get placed on the waiting list.

Improve Your Website, 60 Ways in 60 Days.
Create and Publish Your First Kindle Book.
Create a Blog in 5 Minutes, Make Money Forever.

Here are the locations for Community Education that I teach these classes
(Or you may take them "online"; reply to this ad, but the price is a log more):

You may have to copy and paste these addresses into your address bar
or do a Google search for: school name and Community Education
to get to the site if these links do not work.

Cloquet http://www.cloquet.k12.mn.us/communityed.cfm
Carlton http://www.rschooltoday.com/se3bin/clientgenie.cgi
Duluth http://www.duluthcommunityed.org/
Hermantown http://www.rschooltoday.com/se3bin/clientschool.cgi?schoolname=school612
Two Harbors http://www.isd381.k12.mn.us/CommunityEd/html/index.html
Silver Bay http://www.isd381.k12.mn.us/

If you have more questions please reply to this ad
but most all the information is at the school sites.
Ter Scott

Remember that you can always become an online attendee via these webpages:

http://www.terscott.com/webclass , http://www.terscott.com/getpublished, and  http://www.terscott.com/blogability.

Monday, October 29, 2012

Any business, small or large, needs to process credit cards...


“I have a business partner who can save most merchants 10-25% on credit card processing. Would you like to see how much we can save you?”

“Who does your merchant account?”
"If you have a website that sells any product, you can certainly use something like PayPal which is indeed "cool" and easy to use. However, I use this service sometimes for my web sales, but always for everything else. This is truly a great company to work with!" Ter Scott.
Now, just about any sized business; even independent sales people and in-home type small businesses benefit from having a merchant account. (And yes, we even offer the ability to receive a free smart phone app and compatible card “swiper” like those TV ads show you; available this fall.

Don't worry; this is "legit"; there are stiff requirements and laws in place to protect both the business owner and the merchant account provider. Plus, I've used this service for about 10 years in my own businesses so I have no worries in referring them.

As an Internet Product Broker, I have a business partner whose specialty is reducing merchant account fees – often by 10-25% (that’s being modest; many times by much more). We won’t interrupt your business day by coming to your location. If you are willing to accept a free quote, respond to this ad, and I’ll have this business partner call with details. All I ask is that you commit to the time we set up for the phone call so no one’s time is wasted.

That’s it. Just let me know if you want more information! Call and leave a message at my 24/7 message center: 888 twentyfour one, 40thirty one. (Hopefully the robots won’t see that!).
Ter
Terrific. Energizing. Results!

Tuesday, October 23, 2012


Hello out there readers!

If anyone from my classes and workshops is reading this, and for anyone who "stumbled" upon this post, I sincerely want you to learn something that will make your online experience (and that of others) less frustrating and will certainly reward you with more visitors to your email, blogs, and sites.

What I'm "harping" about is people who have email addresses and domain names that are easily misunderstood which in turn means that your email doesn't go through or the person you gave your web site address to, tries it and doesn't get to your site.

Here are a few examples of emails that I'm having trouble with right now; this moment. I've recently conducted an in-class workshop on how to improve and promote your website. I'm sending a "welcome" email to those who printed (by hand) their email address on the attendance sheet. I've changed them just a bit so they aren't "real" but will work for my "rant" here.

"playoil-yahoo.com"
Is this "playoil-yahoo.com" with a dash, "playoil_yahoo.com" with and underscore, " and/or is the dash meaning:@ sign? Does this person tell another: "I'm at playoil underscore @ yahoo.com"?

"PSpantsmaker@gmail.com"
When in an elevator does this person tell another: "Email me sometime, I'm at capital letter "P", capital letter "S", and the pantsmaker@gmail? It's hard enough for people to remember whether it is gmail, Yahoo, or whatever as it is.

Please understand that I'm only using this as a learning example for all to learn by. From here out, please, no dashes, underscores, and such for your email address; make it easy for others to remember and to contact you. Yes, I kind of like my own: terscottpromotes@yahoo.com; that is my name and that is what I do.

Later I'll help you with how to choose a great domain name even though it seems all of the "good ones" are gone. For now if you were in that class and you read this post, know that this may be the reason you did not get my Welcome email!

Make it a great day!
Ter 


Thursday, October 18, 2012

Online Web Class Training is now available!

Hello and welcome to new students of the web!

I've re-opened this blog to help those who are taking my physical "in-class" training and also those who find the class and enroll on the web!

Please sign up as a "follower" at the right so you'll always get a notification when I post a new article.

That's it for now; see you at class!

Ter

Terrific. Energizing. Results!